Our Story

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Your Workforce is our Mission

How it all Started

As investment dollars poured into healthcare marketplaces and technology-enabled staffing companies, Bruce Springer asked a few questions:

“How is this good for health systems and those that provide care to our families and friends?”

“How will health systems compete for needed labor in this hyper competitive new world?”

Taking a close look at the innovations being brought to market revealed a disconnect between what was being offered and what the health systems really want and need to achieve, which is a talented and affordable workforce. Driven by a constant flow of ideas on how to better approach these needs, Prolucent was born.

In order to tackle this complex issue..

it required a team of thought leaders, innovators and thoughtful disruptors with deep experience in the space. They asked big questions: What was needed to meet workforce requirements, stabilize workforce relationships, and reduce costs? Solutions and ideas flourished from there. Complex yes. Impossible, we don’t think so.

Some foundational pieces became clear. The technology and tools used to support these goals needed to evolve and modernize. Common business models needed to be restructured to eliminate costly “quick fixes” and to find a more equitable approach for suppliers and the organizations they serve. And finally, solutions needed to consider all stakeholders, including the needs and desires of the workforce. With all this in mind, we set out to make it happen.

Now 3 years later, we have designed and developed a single platform to modernize the management of all labor. We have created and implemented a win-win approach to business models that drive positive results for all. Our mission is to be a true partner to the health system with aligned goals, shared risk and shared reward. We are constantly learning and finding new ways forward. We’re changing the game, and we invite you to join us.

For the team at Prolucent, this isn’t just a job, it is a driving force in knowing we can align to make it better for all… It is investing to assure that we have care when we need it for our families, loved ones, communities, now and in the future.

Our Approach

Long View Innovation

While we offer immediate impact on things like sourcing and cost of labor we are committed to a long view, supporting sustainable and affordable results. This requires a willingness to make big leaps, engage in thoughtful disruption, and embrace continual learning.

A Dream Team

The team that has gathered around our mission speaks to the importance of our work. Passion for making things better in healthcare is the common denominator. Among us you’ll find deep experience, hard won wisdom and outside the box thinkers who continually learn while driving innovation and results.

We Reject Win-loose

One of the advantages of having a team steeped in experience, is we know that to achieve sustainable results you must understand root cause and you must uncover a win for all involved. We honor and consider the needs of the workforce as much as the needs of the organizations that employ them is designing solutions and in our progressive business model.

Our Team

As an organization of seasoned healthcare executives, from health system operations to healthcare technology and services innovation, we understand the current landscape and have a track record of success in workforce strategies.

  • Our team has developed and delivered healthcare managed services and technology since the early 2000s
  • Pioneered one of the healthcare industry’s first and largest vendor-neutral MSP offerings, meeting the contingent staffing needs of complex healthcare organizations
  • Managed over $1 billion of contract labor spend, serving hundreds of hospitals, staffing agencies, and other healthcare employers nationwide
  • Developed and implemented one of the industry’s first internal shift management technologies
  • Designed, built, and operated large internal resource and staffing pools for several leading hospital systems

Meet Our Leadership

Bruce Springer

Chairman & CEO

Carol Bradley

MSN, RN, FAONL - Chief Nursing Executive

Joe Cabral

Chief Growth Officer

Kathy Douglas

RN, MPH-HA - Head of Clinical Strategy

Chris Moseley

SVP, Operations & Client Success

Rodney Shifflette

SVP, Products & Client Solutions

Joe Cole

SVP, Technology

Patrick Gundersen

Chief Revenue Officer

Ken Coons

Vice President Services

Clinical Advisors

Jennifer Mensik

PhD, RN, NEA-BC, FAAN

Roy Simpson

DNP, RN, FAAN, FACMI

Marla Weston

PhD, RN, FAAN

Daniel Hudson

DNP, RN, FAAN, FACMI

Directors & Investors

Dr. Rhonda Anderson

Board of Directors

Grant Blevins

Health Velocity Capital

Austin Walters

Spring Tide Ventures

Saurabh Bhansali

Health Velocity Capital

Austin Duke

UnityPoint Health Ventures

Brad Otto

SpringTide Ventures

Our Partners